It's that time again: Let's pick apart the NFL's declining ratings so we can ultimately blame Colin Kaepernick and the players' protests against civil inequality!
The 2018 season's first Sunday Night Football airing, a back-and-forth, drama-filled matchup between the Green Bay Packers and Chicago Bears, snagged a 14.4/25 in metered market results, according to Deadline. That equates to just north of 22 million viewers, which easily won NBC the prime-time lineup but actually represents a 9 percent dip from 2017 and a 3 percent fall from 2016.
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While Sunday's game earned more viewers than Thursday's 2018 kickoff game, the first game of the season also found a drop over a year ago.
Dallas and Carolina played in FOX's national game of the week, but the game between Miami and Tennessee had major weather delays. And in the early afternoon, CBS was up with a 10.6 this year compared to an 8.6 last year, and FOX was up 8.8 this year from an 8.4 last year.
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The league's television ratings, which once looked unstoppable, have steadily declined in the last few years, although NFL games are still the most popular programming on American television.
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